The same metrics, read from your role

Funnel Economics works with the same metrics for every role. What changes by role is the point of view: which question you put to the numbers and what you take from them. Choose your role.

• CEO

  Revenue Forecast for CEOs: Does the Pipeline Support It?

  Revenue forecast for CEOs: what the pipeline lets you expect, how far rEFV departs from it and how earlier forecasts held up – from your Salesforce data.

• CFO

  CFO KPIs for the Sales Forecast: What the Pipeline Supports

  CFO KPIs for the sales forecast: expected pipeline value, the bEFV-rEFV distance and forecast against actuals – from your Salesforce data.

• CRO

  Pipeline Review for CROs: The Numbers Behind the Forecast

  Pipeline review for CROs: what the pipeline lets you expect, whether it covers the gap to target and where deals are too old – from your Salesforce data.

• RevOps / IT

  AI Data Privacy: What Leaves Your Salesforce Org

  AI data privacy with Funnel Economics: two components, two data paths. What Core calculates in your Salesforce org and what leaves the org with Strategist.

• VP Sales

  Sales Leadership: Reading the Numbers Across Teams

  Metrics for sales leadership: how far your teams are apart, whether the pipeline covers the gap to target and whether the quarter hangs on a few deals.

• RevOps

  Sales Pipeline Metrics for RevOps: One Number per Stage

  Sales pipeline metrics for RevOps: numbers per stage, deals older than intended and what the pipeline is worth – from your Salesforce data.

• Sales Manager

  Pipeline Review: Numbers a Sales Manager Can Use

  Numbers for the pipeline review: how far each rep is from target, whether the pipeline covers the gap and which deals can still land or are at risk.

• Sales Rep

  Sales Rep Metrics: Reading Your Own Pipeline

  Sales rep metrics for your own pipeline: which deals need attention now, whether your pipeline covers the gap to target and where you stand in the team.